Humanized Sales
Honey, I Blew Up My Instagram (Meet the IG 9-Grid)
Why I archived my entire Instagram feed and replaced it with a static sales funnel I call the 9-Grid.
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Ethical Business
Meet the TARES Test (My Favorite Ethical Evaluation Tool)
My favorite way to evaluate the ethics of my website copy, sales page persuasion techniques, social media posts, and launch content.
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Humanized Sales
5 Mistakes You Might Be Making on Your Sales Page
If you want to write high converting sales pages, avoid these 5 critical mistakes your favorite business coach isn't talking about.
Read moreHumanized Sales
Honey, I Blew Up My Instagram (Meet the IG 9-Grid)
Why I archived my entire Instagram feed and replaced it with a static sales funnel I call the 9-Grid.
read more
Website Copy
2 Subtle Ways Your Website Copy Might Be Hindering Conversions
If your business or target audience has changed significantly in the last 6 months or you haven’t invested in copy in over a year, it might be time for a strate
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Sales Pages
Common FAQ's You Might Need for Your Sales Page
Addressing FAQ's on your sales page saves your customers valuable time and brain space in the buying process. What a powerful act of customer service!
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Ethical Business
Creating More Equity in Your Marketing Content
One of the biggest reasons customers don't buy from you is because they lack the information they need to make a safe, wise purchase.
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Humanized Sales
How to “Do No Harm” in Your Sales
Our marketing has to be ethical AND human to be persuasive. But how do we humanize our marketing? Let's talk about it!
read moreEthical Business
Meet the TARES Test (My Favorite Ethical Evaluation Tool)
My favorite way to evaluate the ethics of my website copy, sales page persuasion techniques, social media posts, and launch content.
read more
Humanized Sales
Creating Marketing Content that Empowers Your Customer
Marketing can and should be more equitable. It's possible to sell (and profit!) without harming others.
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Sales Pages
Does Your Offer Need a Service Page, Landing Page, Product Page, or a Sales Page
How to understand the key differences between a service page, a product page, a landing page, and a sales page and decide which one you need for your offer.
read moreHumanized Sales
5 Mistakes You Might Be Making on Your Sales Page
If you want to write high converting sales pages, avoid these 5 critical mistakes your favorite business coach isn't talking about.
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