Copy Tips
Sales Pages
Does Your Offer Need a Service Page, Landing Page, Product Page, or a Sales Page
How to understand the key differences between a service page, a product page, a landing page, and a sales page and decide which one you need for your offer.
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Copy Tips
Why You Should Always Persuade with BENEFITS (Instead of Fear)
Why “pain point” based marketing is on its way out, and how to persuade your customers instead.
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Copy Tips
How to Turn Your FAQ Section into a Persuasion Powerhouse
How to make sure your FAQ section soothes common objections you get about your offer before they even come up in conversation.
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