1:1 Strategy Sessions & Copy Coaching

Frequently Asked Questions

• How soon should I book my copywriting project/how fast can you work?

  My 2023 schedule is extremely limited. My books are currently closed for large copywriting projects like sales pages and full websites as I focus on building my product shop!
  
  I book the services listed above on a first-come, first-served basis and do not accept rush projects. Please keep in mind that I may not be available immediately. I recommend that you get in touch with me as soon as possible ahead of your hopeful publish date to see if I have space for you in my calendar.
  

• How can I know if I’m ready to hire a copywriter?

  Every business is ready for strategic website copy from the day it is launched. Your website is your brand's home base, where prospective customers come to learn more about your offers and make financial decisions... so your copy needs to be strong from day one!
  
  Hiring a sales copywriter is more than just paying for pretty words on a page. My job is to lock in on your brand voice and create an organized flow of information on your site that leads your customers where you want them to go. This requires knowledge of humanized sales psychology AND copywriting best practices. Not every writer is a strategic writer and you get what you pay for.
  
  ‍If your website isn't converting as well as you feel it should be, hasn't been updated in a long time, seems to be attracting the wrong customers, or is being rebranded or rebuilt from scratch, investing in strategic copy would be a good next step.
  
  NOTE: You should have an extensive knowledge of your brand, ideal target audience, offers, and price structure before working with me.

• If I want to save money, can I write my website or sales page copy myself and pay you to coach me?

  Yes, I offer DIY website and sales page coaching packages that come with my expert templates and custom guidance, hand-tailored to your brand and business goals. Book a consult call with me and let's chat about your needs!

• How do you ensure that you’ll match my brand voice/my new copy will appeal to my target audience?

  At the beginning of our project, you'll fill out an extensive questionnaire that covers all the bases of your brand. We'll talk about your ideal customer, your brand's personality, your offers, your competitors, etc. After the questionnaire portion is complete, I'll review your answers and additional brand material. Then we'll meet for a 1-hour strategy call to go over your answers and address any gaps.
  
  This detailed onboarding process is usually enough for me to pull out your brand voice! I have a natural knack for this that my previous clients can vouch for. However, if you're rebranding or starting from scratch, I may require us to start with a brand voice development project before starting a website project. This would come at an additional cost.

• While we’re working together, can I ask you for business advice?

  While I love talking about business with my clients and regularly give advice for sales copy strategy, I recommend hiring a business coach to get guidance on pricing, your sales funnel, or anything outside my scope before you work with me.

• Can you guarantee that I’ll make more sales if I work with you?

  It would be unethical of me to promise that you’ll become more profitable simply by hiring me to write your sales copy. Your profitability also depends on if your ideal audience really wants your product or services, how well you market yourself online, and how great your website traffic is.
  
  If your offering has been well-received by your ideal clients and you generally get good traffic to your website, my sales copy services could be great tools to add to your sales funnel and may stand a very good chance at helping you to convert more warm leads.
  
  ‍If you're looking for a quick cash injection, my services are not a "hail Mary" and you'll more than likely be disappointed. Strong, persuasive copy is a long-term investment.

• Do you work with high-pressure sales funnels?

  While website and sales page copy play a vital role in the sales funnel of any business, I do not work with manipulative, pressure-based funnels that rely on IP address tripwires, countdown timers, etc. If you're looking for something like that, we're not the right fit for each other. I wish you the best of luck!

• What if I want more rounds of revisions?

  Revision Round 1 is pretty in-depth since it's the first time seeing your new copy! Revision Round 2 goes much faster since major edits have already been implemented.
  
  You can purchase additional revisions for $100 USD/hour if desired, but I’ve never had a client need more than two rounds! You'd be the first. :)

• Do you offer other, complementary copywriting services?

  I offer a private menu of complementary, one-off copywriting services (including things like email sequences, ad copy, future page update edits, etc.) for Going Ultraviolet alumni only. To take advantage of this menu, we'll need to work on a website or sales page project together first. (Please note that I do not offer retainer newsletter or blog writing services.)

• Should I hire a graphic designer before, during, or after I work with you?

  This is a great question!
  
  ‍For website copy: I love to be collaborative, and I'd strongly prefer to work with you at the same time as you are working with a designer so we can communicate if needed. I can also write your copy BEFORE you work with a designer so your designer can hand-tailor your design to your new copy. If you work with me AFTER working with a designer, I can work with your design mockups... but keep in mind you may need to ask your designer for some additional edits to make sure all our copy fits perfectly on the page.
  
  ‍For sales page copy: Because my sales page follows an exact organizational structure, I strongly prefer to work with you BEFORE you hire a designer. However, I do have a mockup template I can share with your designer if you choose to work with us at the same time to ensure that they design to my copy specifications. Just ask.

• Do you provide SEO services?

  No, that's outside the scope of my copywriting projects. If you'd like to hire an SEO strategist to identify targeted keywords I should use in your copy, please do so before working with me.
  
  I use "anticipated keywords" while writing your content. These are terms and phrases it is safe to assume your ideal customers will be searching for on Google. I weave these in throughout every page of your site.

• I might want to hire you! What should I do next?

  Awesome! I'd love to chat with you about your upcoming projects. Please book a complimentary voxer consult with me using the buttons above. I'll be able to ask you some questions and create a custom proposal with different options based on your needs! Talk soon!